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Artist Academy

Artist Academy

Hosted by: Andrea Ehrhardt

The Artist Academy Podcast hosted by Andrea Ehrhardt. The purpose of this series is to show aspiring painters that it's completely possible to make a great career in the arts. We focus on the business side of art to...

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Episodes

278. How to Create a Can’t-Say-No-to-This Offer

What creates a good offer? I believe, if you make a product that appeals to your audience enough to make them want to buy, then that is a good offer in itself. You don’t need to add any gimmicks if the product...
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277. Creating Custom Sneakers for NFL Players with Dillon DeJesus

This week’s episode features Chicago-based shoe artist Dillon DeJesus. I really enjoyed chatting with Dillon about a painting subject that I knew nothing about. It became very apparent how little I knew about his...
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276. Building a Decorative Painting Business via Google with Gary Gomez

This week’s episode features Denver muralist Gary Gomez. Gary has been in the decorative painting business for 20 years and his #1 tip for attracting new customers is to focus on your Google Maps page. If you think...
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275. How AI is Making My Art Business More Efficient

I’m using AI to help generate pitch scripts, reference photos, different variations of mock-ups for murals, and to edit/caption videos. First off, let’s address the controversial topic amongst artists lately wondering...
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274. How Hiring a Virtual Assistant Can Make Your Life Easier

Today I’ll be explaining how I use a virtual assistant to make my life easier and how you can go about it too. Upfront, I really want to emphasize that this is more of a seasoned artist tool, unless you’re planning to...
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273. Ink Master Winner DJ Tambe

This week’s episode features Las Vegas tattoo artist DJ Tambe. DJ currently has thousands of people on his waiting list and charges premium rates for his tattoo services. Today we chat about the benefits of putting...
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272. Multiple Art Revenue Streams - 101

They say that every millionaire has 7 different streams of revenue. To me, that both sounds smart and exhausting. Today, let's chat about the different ways we can bring money in by specializing in different areas...
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271. Go from $200 to $65,000 Mural Projects in 2 years with Patrycja Hannagan of Mural Nomad

This week’s episode features Patrycja Hannagan (PJ) of Mural Nomad. She’s a Polish muralist traveling around Australia with the goal of creating 100 murals in 100 weeks. She’s living the travel/adventure life that...
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270. Two Strategies to Get More Art Sales – Which is Best for You?

In this week's episode of the Artist Academy Podcast, we dive headfirst into two powerhouse strategies that can light a fire under your career. Oftentimes, business owners lean towards being a promoter or a creator to...
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269. Mural Money - Branding (chapters 14 & 15)

I think artists both drastically underutilize while also overly complicate the idea of creating a brand in order to sell art. Let’s start with the overly complicated idea. Your brand is YOU. It’s not just a font, page...
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268. Let’s Chat About Murals with Whitney Hayden

This week’s episode features Texas muralist Whitney Hayden. If you listened to Crystal Frye’s episode, just 2 recordings back, you’ll hear a mention of the name “Whitney” a few times. We were referencing Whitney...
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267. Mural Money - Social Media (Chapter 9)

Take a moment to reframe your mind around the idea of sharing your art on social media…Imagine you’re another fitness influencer creating videos for Instagram, trying to make it interesting and different from all the...
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