Whether we’re selling ourselves on a dating app or sharing our art on social media, the truth is the same: we’re all people connecting with other people who might want what we have to offer. Marketing isn’t about tricks or algorithms—it’s about hu...
Building a long-term art career isn’t about finding a secret formula—it’s about learning how to stay in the game. I recently had a conversation with artist and educator Josie Lewis about what sustainability really looks like for working artists.
We ta...
Making the decision to leave a steady paycheck behind is one of the hardest moves an artist can make. The fear is real, the timing never feels perfect, and the question “Am I actually ready?” tends to linger far longer than we’d like.
I’m sitting...
As artists, we often get caught up in creating the “perfect” post, the slickest campaign, or the most clever marketing strategy. But what if the real secret to growing your art business isn’t about perfection at all?
I recently spoke with Lennon ...
This year brought in $250,000—and it came with more lessons than numbers. The growth didn’t happen by accident; it came from sticking to pricing, focusing on higher-quality projects, and building better systems instead of saying yes to everything....
Let’s start the new year with a goal… what’s yours? I’m talking about setting big, exciting goals for the year ahead—and more importantly, how to break them down so they actually feel doable instead of overwhelming.
I sha...
I’m kicking off one of my favorite traditions of the year—the 31 Day Challenge—and inviting you to join me. For the eighth year in a row, I’m sharing why committing to daily creation and sharing from January 1–31 can com...
Some artwork doesn’t just catch your eye—it makes you stop, scroll back, and look again. That’s exactly what happened when I came across the work of Odette Guastavino, a Netherlands-based muralist and painter known for her whimsical, story-driven ...
If you’ve ever wondered what it takes to build a successful art business, you’re in the right place. In this post, I’m sharing the collective wisdom of artists who are out there putting in the work—showing up consistently, growing their skills, an...
If I had to start completely over with zero mural experience, zero clients, and zero momentum in 2026… what exactly would I do to rebuild my mural business back up to $50,000 in the first year?
I break down the exact steps I’d take—numbers included...
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